BBA + Modernizing Family Managed Business

BBA in Modernizing Family Managed Business program is a specialized undergraduate course designed to equip students with the skills and strategies to enhance family-run enterprises. It focuses on integrating digital marketing, expanding operations, and transforming work culture to ensure the long-term success and sustainability of family businesses.
Family Managed Business Program
Family Managed Business Program

Program Overview

EIMR Business School offers a unique 3-year BBA+MFMB (Modernizing Family Managed Business) Undergraduate(UG) program on-campus, affiliated with Bangalore City University(BCU) and accredited by AICTE. This innovative course is crafted to equip students with the skills and knowledge needed to modernize and elevate their family businesses to new heights.

Our Family Managed Business program is designed for NEXT-GEN business leaders to learn to effectively run their family businesses and manage new ventures within a trusted organization. The curriculum includes core subjects and electives on entrepreneurship, featuring experiential learning. Our program equips you with the skills to adopt contemporary practices, attract customers through digital marketing, expand into new markets, and align your business operations with the latest industry trends and standards.

BBA Syllabus

Sem 1 Sem 2 Sem 3 Sem 4 Sem 5 Sem 6
  • Language I
  • Language -II
  • Principle of Management
  • Market Analysis for Business Decisions
  • Statistics for Business Decisions - I
  • Financial Accounting
  • Constitutional Values  
  • Language -I 
  • Language -II
  • Human Resource Management  
  • Indian Financial System   
  • Statistics for Business Decisions-II
  • Corporate Accounting   
  • Constitutional Values - 2  
  • Language -I 
  • Language -II
  • Principles of Marketing   
  • Organizational Behaviour   
  • Entrepreneurship and Start-up in Eco System  
  • Fundamentals of Cost Accounting   
  • Business Communication Skills    
  • Language -I 
  • Language -II
  • Strategic Management  
  • Business Regulations   
  • Goods and Services Tax
  • Financial Management   
  • Technology for Business  
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Fundamentals

Program Highlight​

Discover the key highlights of the Family Business Managed Program that will significantly enhance your learning journey

Program Highlight​

Discover the key highlights of the Family Business Managed Program that will significantly enhance your learning journey

Enhanced Digital Competency

Learn to harness digital tools and platforms to effectively market products and services.

Network Opportunities

Build connections with other family-owned businesses, access mentorship from experts, and meet like-minded people.

Experiential Learning

Allows students to gain hands-on experience in real-world business settings through internships, consulting projects, and case studies. This experimental learning hones your problem-solving, decision-making, and leadership skills preparing you for unique challenges. 

Long-term sustainability

Learn to implement sustainable practices, understand the importance of ethical practices, and develop CSR strategies that benefit both the business and the community.

Strategic Business Expansion

acquire the ability to analyze market trends, develop strategies, and identify opportunities for business growth.

Modern Management Practices

Learn, improve, and understand how to manage transitions and adapt new methodologies seamlessly.

Adaption to Market Trends

Stay ahead of market trends, learn about integrating new technologies, and understand modern techniques for engaging and retaining customers.

Program Highlight​

Discover the key highlights of the Family Business Managed Program that will significantly enhance your learning journey

Enhanced Digital Competency

Learn to harness digital tools and platforms to effectively market products and services.

Enhanced Digital Competency

Learn to harness digital tools and platforms to effectively market products and services.

Enhanced Digital Competency

Learn to harness digital tools and platforms to effectively market products and services.

Specialization Curriculum

Our Family Business Managed Program curriculum robustly covers the implementation, strategies, and planning needed to successfully run and modernize a family business.

Sl No Topic Hours
1 Keynote speaker- Importance of joining family-managed business 2
2 Understanding the market & trends of your FMB 2
3 Understanding the market & trends of your FMB 2
4 Competitor analysis tools & techniques 2
5 Competitor analysis tools & techniques 2
6 How to make strategic decisions after analyzing the competitive market 2
7 How to make strategic decisions after analyzing the competitive market 2
8 Innovation & modernization 2
9 Innovation & modernization 2
10 Implementation strategies 2
11 How to implement tech in any business 2
12 How to implement tech in any business 2
13 How to implement tech in any business 2
14 Team formation and management 2
15 The skill of command 2
16 Importance and techniques of training 2
17 Professionalizing the Family Business 2
18 Keynote speaker- Generational Wealth and its benefits 2
19 Generational gap management: (can be attended by both the generations) Change management 2
20 Conflict Resolution Strategies 2
21 Managing Succession Challenges: Navigating family dynamics during succession Legal and financial considerations 2
22 Importance of establishing a family constitution (can be attended by both the generations) 2
23 Family wealth management 2
24 Digital ways of- Family wealth management 2
25 Digital ways of- Family wealth management 2
26 Keynote speaker- How to build a legacy brand 2
27 Scaling up strategies and techniques 2
28 Scaling up strategies and techniques 2
29 Negotiation & Communication skills 2
30 Negotiation & Communication skills 2

Who can apply?

Students from the
NEXT-GEN of family enterprises

12th Passout
Students

Program Outcomes

On successful completion of this program, the students will be able to

Career Option

  • Business Consultant
  • New venture developers
  • Startup manage
  • Family business manager

Future Studies

  • Graduates can choose to study further
  • Research on projects
  • Choose to go for competitive exams

Career Option

  • Business Consultant
  • New venture developers
  • Startup manage
  • Family business manager

Future Studies

  • Graduates can choose
    to study further
  • Research on projects
  • Choose to go for
    competitive exams

Program Outcomes

On successful completion of this program, the students will be able to

Why Study
BBA with Modernizing Family Managed Business in EIMR?

EIMR Business School provides additional distinctive offerings for students, which include

Get access to growing 21 crore seed funding.

Get access to 5 additional student support functions

Scholarship for eligible students.

They get 10+ additional certificate programs to upskill themselves for better career options.

Visit international programs to build more network connections and discover multiple options.

Students at EIMR learn through experiential learning under the guidance of industry experts like CEOs and mentors.

Students at EIMR learn through experiential learning under the guidance of industry experts like CEOs and mentors. ​

Why choose
EIMR for Family Managed Business Program?

Get access to growing 21 crore seed funding.

CFI

Centre for Incubation (CFI)

Our mentors and coaches share support in nurturing a business idea in its nascent stage. Our scholars get expert guidance in setting up a viable business.

CTC

Centre for Tech Consulting

A cell that provides technical support for the operation. Inputs for seamlessly integrating technology in various functions of business. Design and software consulting that aid in meeting the ongoing challenges of a thriving organization

CBCR

Centre for Business Consulting & Research

Ideas that are supported by data and research. This cell is the backbone of ensuring the market readiness of products. Forecasting future challenges and preparedness is their USP.

CSI

Centre for Self-Integration

A distinguished leader is created from their exemplary skill set, these skills are both personal as well as professional. CSI ensures that all our scholars are given a chance to be well-rounded leaders by giving them various platforms to test their mettle and hone their skills.

CPE

Centre for Professional Excellence

This center aims at finding the best industry fit for our scholars. Spreading across multiple industries and titles. They also ensure our scholars are ready to meet the industry requirements and outperform in the selection procedure.

Get access to 5 additional student support functions

This growing 21 cr seed fund is poised to give our scholars a head-start in launching their business ideas. Each UG graduate has a prospect of gaining access to this fund by displaying competence and talent.

Funding Partners

Entrepreneurial Diversity

India’s startup ecosystem is characterized by its diversity, with startups emerging from various regions, backgrounds, and socioeconomic contexts. Women entrepreneurship is also on the rise, supported by initiatives like the Women Entrepreneurship Platform (WEP) and She-preneurs programs.

Rising Entrepreneurial Spirit

There has been a noticeable shift in India’s cultural perception towards entrepreneurship, with more individuals opting to start their ventures rather than pursuing traditional career paths. This trend is particularly prominent among young graduates and professionals who are increasingly drawn to the autonomy, creativity, and potential for impact offered by entrepreneurship.

Admission Process

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FAQ's

The BBA+MFMB program at EIMR is 3 years full-time program.

Upon completing the program, students learn business management, strategic planning, leadership, and how to expand the business. 

This might include courses on digital marketing strategies, e-commerce platforms for family businesses, and leveraging technology for operational efficiency and growth.

An individual with a background in family business or an interest in acquiring family business managed skills.

Through our internship program, workshops, and international networking opportunities, participants can connect with fellow family business professionals and alumni.

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